This smart menswear display for H&M communicates versatility and sophistication, where tradition meets contemporary styling. Mannequins are styled in relaxed tailoring, featuring wide-leg trousers paired with structured jackets layered over heritage-inspired knits and hoodies. The palette is rooted in deep tones of burgundy, charcoal, and earthy neutrals, balanced with argyle detailing. Surrounding fixtures highlight tonal coordination, showcasing knitwear and tailored separates in harmonious colour stories.
